The most expensive tourist destination in the world may come as a surprise to many.
According to Bloomberg, Iceland is now one of the priciest locations for a holiday.
This is due to the strength of the local currency in the country, the Icelandic krona.
They state that the appreciation of the krona has “strengthened by more than 40 per cent against the euro” since 2009.
The currency reached an all-time low after the 2009 financial crisis protests in the country, leading to the resignation of the Independence Party government.
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Many visit the unique holiday destination to experience glacier climbing and the well known Blue Lagoon
Iceland has been a victim of its own popularity in recent years, and was found to have the most tourists per head of population.
According to travel company Intrepid, the tiny island had over 1.8 million tourists, and just 334,250 locals living there.
This equates to six tourists per one local person.
Many visit the unique holiday destination to experience glacier climbing and the well known Blue Lagoon.
It is also a great location to watch the Northern Lights during the high season.
However, tourism numbers have begun to drop in the region, according to the Icelandic Tourist Board.
In April 2018, arrivals to Keflavik International Airport were down four per cent compared to last year, equating to 147,000 people.
British tourists, along with US tourists, are the main nationality of visitors, which has fallen since last year.
This could be due to the struggling pound against other currencies leading Britons to travel the UK instead.
Staycations have been reported to be on the rise as people choose to avoid expensive trips abroad.
Kelly Brook visits the Blue Lagoon in Iceland 176945004016beYxck
Other expensive holiday destinations often include Scandinavia, notoriously a pricey place to visit.
Denmark, Norway and Sweden all made the top five most expensive tourist locations in a survey led by airport transfer website Hoppa.
After analysing aspects such as accommodation, restaurant meals and transportation, Zurich came out on top while London took 12th place.
Britons looking for the cheapest holiday in Europe should head east.
Croatia, Hungary and Romania were found to be the best locations where the pound goes the furthest.